The Importance of Account Prioritization: Scott Swanson of iSpot.tv

Today, we’re thrilled to welcome Scott Swanson, VP of Demand Generation at iSpot.tv. Scott is a veteran startup marketing executive currently running the demand generation and marketing operations functions at iSpot.tv. He is responsible for all demand channels plus the tools, processes, and reporting systems required to measure and improve marketing’s impact on the business.… Continue reading The Importance of Account Prioritization: Scott Swanson of iSpot.tv